Picture elements or illustrations (without word components). Italic or bold words words or single letters in a particular font Locked words (character between the individual characters) This includes, in particular, the following variants:Ĭombination letter / string and picture element If the applicant applies for the registration of a word sign in a particular notation, font arrangement, font design or color, if it is to a particular visual impression, it is also a word / image mark or image mark. If the trademark contains such characters which can not be represented by a normal font, this is treated as a word / image mark or as a graphic mark. There are constellations in which the brands contain signs which can not be represented by a font but which are nevertheless to be protected. It can not be said on a general basis that the protection of a word mark is sufficient because it encompasses all forms of representation. Such a word mark generally protects all forms of reproduction which are customary in the trade, in particular case-insensitive or uniform case-sensitivity and the exchange of common font types.Įxample: For a "Hans" entry there is protection also for HANS, Hans, Hans, Hans Hans Word / figurative marks, logo's They can be represented with a standard font. Wordmarks consist only of words, letters, numbers or other characters. Registration in the wrong form could lead to a cancellation for non-use later or it could be that the protection is not broad enough. Before registering a trademark it should be wisely considered in which form this trademark should be protected.
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